AFAIK, AM and other's sold their version of the 9 bar upper grille for the 05-09 cars. They also sold the Roush badge separately. I bought and installed the 7 bar upper grille on my 2010, but it was not the AM version. It deletes the upper foglamps. Flip side is, it eliminated the 2 x 90 deg bends into the 'snorkel' that feeds the oem airbox...which resulted in slightly more boost with my Roush M90 blower, when on the hwy. Oem upper grille on any 2010 is 80% blocked for air. With the 7 bar grille installed, there is now a helluva lot more air through the upper grille.